The mobile social application market has lots of applications for users to choose from. The problem consumers’ face is that people have to download separate applications to perform different actions. For example, if a user is looking for a way to experience free texting, they may download an application such as Whatsapp which allows them to do so, however they will not be able to have voice chat or any additional social interaction. If a user wishes to have video chat / conferencing, they will download Skype, however they will be unable to chat with people in chat rooms or do text messaging. If a user wishes to broadcast themselves via video or audio to their followers, the option is to download uStream which will allow them to do so. However, uStream doesn't allow users to have free talk or text.